In today’s competitive environment, brokers need to have a constant focus on recruiting. By hiring a Brand Ambassador they can not only recruit agents, but they can also increase their local corporate relocation business and improve ancillary services usage. Read more here in my latest RealTrends article:
Hiring a recruiter as a brand ambassador - RealTrends
“Recruitment IS marketing. If you are a recruiter nowadays and you don’t see yourself as a marketer, you’re in the wrong profession. “ ~Jeffrey Matthew, Global head of sourcing and employment brand at SAP